Office of Marketing and Communications
The Office of Marketing and Communications is composed of dynamic storytelling professionals dedicated to sharing the university’s distinctive Franciscan heritage, timeless core values and transformative education model to a wide range of internal and external audiences.
As dynamic problem solvers and campus partners the office leverages news and media relations, marketing, branding, photography, videography trademark and licensing, website and social media to help the university accomplish its strategic priorities.
Mission Statement: Through the execution of strategic, creative and collaborative initiatives, the 17³Ô¹ÏÍø Office of Marketing and Communications (OMC) advances the university’s mission through the curation, stewardship and elevation of the 17³Ô¹ÏÍø brand.
Kristin Eck
Senior Marketing & Communications Specialist
Office of Marketing and Communications
kristin.eck@alvernia.edu
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610-790-1938
Jon Fassnacht
Director of Website and Editorial Content
Office of Marketing and Communications
jon.fassnacht@alvernia.edu
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610-796-8208
Lynn Gano
Senior Director of Creative Services
Office of Marketing and Communications
lynn.gano@alvernia.edu
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(610) 796-8240
Sarah Matarella M.A. ’22
Senior Associate Director of Communication and Social Media
Office of Marketing and Communications
sarah.matarella@alvernia.edu
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610-796-8344
Adam Pivirotto
Multimedia Marketing Manager
Office of Marketing and Communications
adam.pivirotto@alvernia.edu
Over 800 students named to Spring 2026 Dean's List
To be eligible for the Dean's List, students must carry a semester GPA of 3.5 or better and take a minimum of 12 credits.
17³Ô¹ÏÍø adds four business leaders to Board of Trustees
Quartet with strong legacies of expertise, service and philanthropy join the university’s Board.
17³Ô¹ÏÍø names new Provost and Chief Academic Officer
Attorney and Professor of Business Mary Ellen Wells, JD, LLM most recently served as Interim Provost and Associate Provost.
Over 90 Students Awarded at 2026 Honors Convocation
Firefighters museum enjoys revival thanks to O'Pake fellow
PHOTO: Bill Sheeler, from left, John Trimble, and Brody DeGroodt '24 MBA '25 at the Reading Area Firefighters Museum. In a way, the Reading Area Firefighters Museum was facing a three-alarm fire. It needed a strategic plan to keep the 16-year...
History major, an Air Force veteran, relishes in-person connections
Most adult students prefer the flexibility of online courses, which allow them to tailor learning to their schedules.Michael Barnwell ’26 sought the opposite, seeking the interaction he thrived on during 20 years in the U.S. Air Force.“I wanted th...
O'Pake Institute work helps MBA student stockpile experience for future career
In his years at 17³Ô¹ÏÍø, Brody DeGroodt ’25 has had many rich experiences — four years as a baseball player, academic excellence that included the History Achievement Award at the Honors Convocation, and deep friendships.But perhaps th...
Transfer student follows mother's footsteps to find community and a full-time job
The journey of transfer student Lilibet Perez '26 to 17³Ô¹ÏÍø wasn’t exactly traditional. She originally thought she wanted to be an elementary school teacher, only to realize a year-and-a-half into her college journey that her heart wasn’t in it....